Concept for Life Pet Food

Tailored nutrition for your pet

Discover our premium, scientific-based nutritional concept that offers your pet the right nutrition for each lifestage!

Concept for Life pet food provides your pet with the right nutrition for each life stage. This delicious dry or wet food is tailored to suit the individual needs and dietary requirements of your cat or dog. No matter whether your pet is a kitten, a puppy, getting on in years, a working dog, a house cat or a cat that spends time outside; Concept for Life provides your pet with premium nutrition at a great price.

The calorie and nutritional content of each variety of this tasty pet food is optimised to match the individual requirements of each life stage to ensure that the composition and nutritional value is just right for your pet’s life style. Every single variety uses top quality ingredients which are functional and species appropriate. This balanced mix of nutrients helps to ensure that your pet enjoys a happy and healthy life. 

1 - 24 of 125 products
1 - 24 of 125 products
1 - 24 of 125 products

Now when you buy selected 400g of Concept for Life Adult/Kitten Dry Cat Food, which focuses on the cat’s individual well-being and dietary requirements, you'll pay a Trial Price!

Delivery in 1-5 working days
15 Varieties from
 €3.39
Adult Light (400g)
Was €5.49
Now €4.89
€12.22 / kg
Adult Maine Coon (400g)
Was €4.29
Now €3.79
€9.48 / kg
Adult Maine Coon Grain-Free Salmon (400g)
Was €4.29
Now €3.79
€9.48 / kg
Adult Persian (400g)
Was €4.29
Now €3.79
€9.48 / kg
Adult British Shorthair (400g)
Was €4.29
Now €3.79
€9.48 / kg

Now when you buy selected 3kg of Concept for Life dry cat food in a range of varieties tailored to meet your cat's nutritional needs, you'll get it for a great value Special Price!

Delivery in 1-5 working days
12 Varieties from
 €17.99
Adult British Shorthair (3kg)
Was €23.99
Now €19.99
€6.66 / kg
Adult Light (3kg)
Was €24.99
Now €20.99
€7.00 / kg
Adult Persian (3kg)
Was €23.99
Now €19.99
€6.66 / kg
Outdoor (3kg)
Was €21.99
Now €17.99
€6.00 / kg
Beauty (3kg)
Was €24.99
Now €20.99
€7.00 / kg

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Now when you buy selected 100g Concept for Life Insect Snacks for dogs, with either carrots or sweet potatoes, you'll get them for a special price!

Delivery in 1-5 working days
2 Varieties from
 €3.59
Carrots (100g)
Was €3.99
Now €3.59
€35.90 / kg
Sweet Potatoes (100g)
Was €3.99
Now €3.59
€35.90 / kg

Nutritious rearing milk, suitable for young kittens from birth to 2 months. The DHA-rich milk powder can be used to replace mother's milk. With colostrum to help strengthen the body's natural defences.

Delivery in 1-5 working days
2 Varieties from
 €15.99
300g (3 x 100g pouch)
€15.99
€53.30 / kg
€15.19
Saver Pack: 2 x 300g (6 x 100g pouch)
individually priced €31.98
Now €29.49
€49.15 / kg
€28.02

Now when you buy selected 400g of Concept for Life Cat Dry Food, top-quality tailored nutrition for your cat, with 12 x 85g Wet Food in Gravy you'll get them for a special bundle price!

Delivery in 1-5 working days
2 Varieties from
 €14.99
Kitten (400g) + 12 x 85g Kitten - in Gravy
Was €17.98
Now €14.99
€10.56 / kg
Kitten (400g) + 12 x 85g Kitten - in Jelly
Was €17.98
Now €14.99
€10.56 / kg

Cold-pressed salmon oil for dogs and cats is a supplementary food, rich in omega 3 & 6 fatty acids to support shiny fur and supple skin. 100% natural from fresh Scottish salmon. Easy pump dispenser.

Delivery in 1-5 working days
3 Varieties from
 €8.99
250ml
€8.99
€35.96 / l
€8.54
1000ml
€17.49
€17.49 / l
€16.62
Saver Pack: 2 x 1000ml
individually priced €34.98
Now €32.99
€16.50 / l
€31.34

Dietetic complete dry dog food with dried insect as the sole source of protein. Suitable for dogs with food sensitivities, dermatosis and hair loss. It can be used as an exclusion or elimination diet.

Delivery in 1-5 working days
5 Varieties from
 €1.49
100g
€1.49
€14.90 / kg
1kg
€11.49
€11.49 / kg
€10.92
4kg
Was €39.99
Now €36.99
€9.25 / kg
€35.14
12kg
€90.99
€7.58 / kg
€86.44
Economy Pack: 2 x 12kg
individually priced €181.98
Now €177.99
€7.42 / kg
€169.09

Mixed trial pack with 2 x 85g in jelly and 2 x 85g in gravy. Tasty premium wet food for cats - choose from Sterilised, Kitten, Sensitive and All Cats. Tailored nutrition for your pet. Try now!

Delivery in 1-5 working days
4 Varieties from
 €2.29
Sterilised
€2.29
€6.74 / kg
€2.18
Kitten
€2.29
€6.74 / kg
€2.18
Sensitive

Sold out

€2.29
€6.74 / kg
€2.18
Notify me when available
All Cats

Sold out

€2.29
€6.74 / kg
€2.18
Notify me when available

High premium dry food, developed to meet the nutritional needs of large breed adult dogs. This diet is well-accepted, offers essential joint protection and helps your dog to maintain a healthy weight.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
€8.54
6kg
individually priced €35.96
Now €32.99
€5.50 / kg
€31.34
12kg
€47.99
€4.00 / kg
€45.59
Economy Pack: 2 x 12kg
individually priced €95.98
Now €92.99
€3.87 / kg
€88.34

Tasty dry dietetic cat food for adult cats with FLUTD issues. The kibble has uric acidifying properties and an adapted magnesium content. It can help to help dissolve existing struvite stones.

Delivery in 1-5 working days
4 Varieties from
 €3.29
3kg
€23.99
€8.00 / kg
€22.79
10kg
€72.99
€7.30 / kg
€69.34
Economy Pack: 2 x 10kg
individually priced €145.98
Now €141.99
€7.10 / kg
€134.89
350g

Sold out

€3.29
€9.40 / kg
€3.13
Notify me when available

Therapeutic food with increased electrolyte content, low in fat and easy to digest. This complete dry food is suitable for adult dogs with inadequate digestion, resorption disorders and diarrhoea.

Delivery in 1-5 working days
5 Varieties from
 €1.49
100g
€1.49
€14.90 / kg
€1.42
1kg
€8.99
€8.99 / kg
€8.54
4kg
individually priced €35.96
Now €32.99
€8.25 / kg
€31.34
12kg
€68.99
€5.75 / kg
€65.54
Economy Pack: 2 x 12kg
individually priced €137.98
Now €134.99
€5.62 / kg
€128.24

Premium complete dry food made with tasty fresh meat for adult indoor cats aged 1 year+. With L-carnitine to help your cat maintain an ideal weight, biotin for shiny fur and anti-hairball function.

Delivery in 1-5 working days
4 Varieties from
 €4.79
400g
€4.79
€11.98 / kg
€4.55
3kg
€21.99
€7.33 / kg
€20.89
10kg
€59.99
€6.00 / kg
€56.99
Economy Pack: 2 x 10kg
individually priced €119.98
Now €116.99
€5.85 / kg
€111.14

Complete dry cat food tailored to suit the needs of Maine Coon cats. It is made with fresh meat  and the extra large kibble encourages intensive chewing. With glucosamine & chondroitin.

Delivery in 1-5 working days
4 Varieties from
 €4.29
400g
€4.29
€10.73 / kg
€4.08
3kg
€23.99
€8.00 / kg
€22.79
10kg
€71.99
€7.20 / kg
€68.39
Economy Pack: 2 x 10kg
individually priced €143.98
Now €139.99
€7.00 / kg
€132.99

Dietetic wet food for adult dogs with insufficient digestion, acute resorption disorders, or during and after acute diarrhoea. This food has an increased electrolyte content and is low in fat.

Delivery in 1-5 working days
3 Varieties from
 €21.99
6 x 400g
€21.99
€9.16 / kg
€20.89
12 x 400g
individually priced €43.98
Now €42.99
€8.96 / kg
€40.84
24 x 400g
individually priced €87.96
Now €83.99
€8.75 / kg
€79.79

Dietetic dry food formulated to meet the nutritional needs of cats with gastrointestinal disease, or acute diarrhoea. It is low in fat, easy to digest and has an increased electrolyte content.

Delivery in 1-5 working days
4 Varieties from
 €3.29
3kg
€23.99
€8.00 / kg
€22.79
10kg
€72.99
€7.30 / kg
€69.34
Economy Pack: 2 x 10kg
individually priced €145.98
Now €141.99
€7.10 / kg
€134.89
350g

Sold out

€3.29
€9.40 / kg
€3.13
Notify me when available

Complete dry dog food for adult dogs aged 12 months and over. Developed to meet the nutritional needs of medium sized breeds, this diet is well-accepted and helps your dog maintain a healthy weight.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
€8.54
6kg
individually priced €35.96
Now €32.99
€5.50 / kg
€31.34
12kg
€45.99
€3.83 / kg
€43.69
Economy Pack: 2 x 12kg
individually priced €91.98
Now €88.99
€3.71 / kg
€84.54

Formulated to suit the nutritional needs of adult German Shepherds, this dry dog food with natural cartilage nutrients helps to strengthen the body's defences. Aids healthy digestion, skin and fur.

Delivery in 1-5 working days
4 Varieties from
 €10.49
1.5kg
€10.49
€6.99 / kg
€9.97
6kg
individually priced €41.96
Now €38.99
€6.50 / kg
€37.04
12kg
€54.99
€4.58 / kg
€52.24
Economy Pack: 2 x 12kg
individually priced €109.98
Now €106.99
€4.46 / kg
€101.64

High premium dry food, developed to meet the nutritional needs of giant breed adult dogs. This protein-rich kibble supports healthy joints and weight, as well as a beautiful coat. Easy to digest.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
€8.54
6kg
individually priced €35.96
Now €32.99
€5.50 / kg
€31.34
12kg
€49.99
€4.17 / kg
€47.49
Economy Pack: 2 x 12kg
individually priced €99.98
Now €96.99
€4.04 / kg
€92.14

Premium paste for cats with long, thick fur. This tasty cat treat is rich in vital omega-3 and omega-6 fatty acids to support shiny fur and supple skin. With biotin and zinc. Anti-hairball (60% malt).

Delivery in 1-5 working days
2 Varieties from
 €3.79
75g
€3.79
€50.53 / kg
€3.60
- Saver Pack: 3 x 75g
individually priced €11.37
Now €9.99
€44.40 / kg
€9.49

Low in protein and phosphorus, this therapeutic complete dry food is suitable for adult dogs with chronic renal insufficiency. It can help to reduce calcium oxalate and uric acid stone formation.

Delivery in 1-5 working days
4 Varieties from
 €8.99
1kg
€8.99
€8.99 / kg
€8.54
4kg
individually priced €35.96
Now €32.99
€8.25 / kg
€31.34
12kg
€68.99
€5.75 / kg
€65.54
Economy Pack: 2 x 12kg
individually priced €137.98
Now €134.99
€5.62 / kg
€128.24

Complete dry food for Maine Coon kittens up to 15 months. This larger kibble food is made with tasty fresh meat and enriched with colostrum to help support the immune system. Aids balanced growth. 

Delivery in 1-5 working days
4 Varieties from
 €3.79
400g
€3.79
€9.48 / kg
€3.60
3kg
€21.99
€7.33 / kg
€20.89
10kg
€67.99
€6.80 / kg
€64.59
Economy Pack: 2 x 10kg
individually priced €135.98
Now €131.99
€6.60 / kg
€125.39

Dietetic wet food in pouches for adult cats with food intolerances, dermatosis and hair loss. This vet food contains salmon as the only source of protein so it is suitable as an exclusion or elimination diet.

Delivery in 1-5 working days
3 Varieties from
 €13.99
12 x 85g
€13.99
€13.72 / kg
€13.29
24 x 85g
individually priced €27.98
Now €26.99
€13.23 / kg
€25.64
48 x 85g
individually priced €55.96
Now €52.99
€12.99 / kg
€50.34

Premium complete dry food for adult dogs aged 10 months and over. Developed to meet the nutritional needs of small sized breeds, this diet is well-accepted and helps to keep your dog’s skin healthy.

Delivery in 1-5 working days
3 Varieties from
 €8.99
1.5kg
€8.99
€5.99 / kg
€8.54
4kg
€16.99
€4.25 / kg
€16.14
Economy Pack: 2 x 4kg
individually priced €33.98
Now €31.99
€4.00 / kg
€30.39

Adapted to the nutritional needs of Labrador Retrievers aged 15 months and over, this high premium, complete dry dog food offers essential joint protection and promotes healthy weight maintenance.

Delivery in 1-5 working days
4 Varieties from
 €10.49
1.5kg
€10.49
€6.99 / kg
€9.97
6kg
individually priced €41.96
Now €38.99
€6.50 / kg
€37.04
12kg
€54.99
€4.58 / kg
€52.24
Economy Pack: 2 x 12kg
individually priced €109.98
Now €106.99
€4.46 / kg
€101.64